October 3 - 4, 2004
Excalibur Resort & Casino
Las Vegas, Nevada, USA
 
 
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Gaming Marketing Conference (Las Vegas 2004) Agenda
Gaming Marketing Conference is proud to sponsor the National Center for Missing & Exploited Children (NCMEC). Programs like the NCMEC helped find 15 year old Elizabeth Smart on March 12, 2003 after 9 months of being missing. Please take a moment to view the pictures and report if you have seen them.
Sunday - October 3, 2004
Nottingham & Cornwall Rooms - Excalibur
 
08:30 AM -=-=-=-=- Registration / Exhibit Hall opens
 
08:50 AM Marc Lesnick
(The Conference Organizer)
Opening remarks
 
09:00 AM Bruce Gilliat
(CEO)
Alexa
Keynote Address: Alexa Rankings and the Gaming Industry
 
09:45 AM -=-=-=-=- Networking Break
 
10:30 AM Connie Burstin
(Affiliate Marketing Manager)
Casino Coins
Alternative Methods of Affiliate Marketing
 
11:00 AM Kevin Van Lenten
(Senior Account Executive)
Conducive Corp
Contextual Marketing Strategies for the Online Gaming Websites
 
11:30 AM Franz Winner
(President)
AWCOM, Inc.
Successful Promotion of Online Casinos, Poker Rooms and Sportsbooks Utilizing Web Community Areas and Tools
 
12:00 PM -=-=-=-=- Lunch - (90 minutes)
 
 
 WORKSHOP A
Nottingham Room - Excalibur
 
01:30 PM Robert Lee
(Chief Technology Officer)
Dyad Security
DOS Attacks: Technological Solutions for a Casino/Sportsbooks Operator Can Do To Defend Against One
 
 WORKSHOP B
Cornwall Room - Excalibur
 
01:30 PM Martin Wesley
(President)
Blackfoot Inc.
Workshop: Behavior Based Planning, Reporting, and Customer Segmentation for the Online Gaming Industry
 
3:00 PM -=-=-=-=- Networking Break
 
 
 WORKSHOP A/B
Nottingham Room - Excalibur
 
03:30 PM Craig Hamilton
(Sales Manager)
MediusCorp.com

Cameron Douraghy
(CEO)
Artisan Creative
CD-ROMs for Online Gaming: What is effective at bringing more payers online
 
 
 WORKSHOP B
Cornwall Room - Excalibur
 
03:30 PM Yariv Ron
(Business Development Manager)
Empire Poker
Online Poker: A 2 Part Workshop:

Tournaments for Poker
and
Getting Higher Customer Retention utilizing VIP Poker Rooms
 
05:30 PM -=-=-=-=- End of Day 1
 
 
09:00 PM Partnerlogic
(Platinum Sponsor)
PARTY at HARLEY DAVIDSON
RSVP Required - MORE INFO HERE
 
 
Monday - October 4, 2004
Nottingham & Cornwall Rooms - Excalibur
 
08:45 AM Oscar Nieboer
(Managing Director)
VirginGames.com
VirginGames' Lessons Learned After Launch: What Customers Desire from the Online Experience
 
09:30 AM Robert Haukoos
(President)
RJ Lauren
Television Advertising for the Gaming Industry: What Works and What Doesn't
 
10:00 AM -=-=-=-=- Networking Break
 
11:00 AM Bill Tancer
(VP Research)
Hitwise
Using Online Competitive Intelligence to Monitor Gaming Activities
 
11:30 AM David Meyers
(CEO)
BettingMedia.com
Differentiation - Finding Your Unique Competitive Advantage in the Increasingly Sophisticated Affiliate Marketing Vertical
 
12:00 PM -=-=-=-=- Lunch
 
 
 WORKSHOP A
Nottingham Room - Excalibur
 
01:30 PM Scott Neil
(CEO)
Sports Databases

Rob Begg
(Vice President of Marketing)
SportsDirect Inc / Covers.com
Marketing and Advertising for SportsBooks Online: What Works and What Doesn't
 
 WORKSHOP B
Cornwall Room - Excalibur
 
01:30 PM Mark Evans
(Partner)
Traffic Mentor

Kevin Lee
(CEO)
Did-it.com
Search Engine Optimizations for Gaming Sites : Strategies and Suggestions
 
 
03:00 PM -=-=-=-=- Networking Break
 
 
 PANEL
Nottingham & Cornwall Rooms - Excalibur
 
03:30 PM David Carruthers
(CEO)
Bet On Sports

Michael Corfman

Casino City/Casino Promote

J. Todd

(Webmaster)
Integrity Casino Guide

Yariv Ron
(Business Development Manager)
Empire Poker

Ted Loh

(CEO)
Orient Gaming

"Dominique"

(a.k.a. Annette Hartman - Webmaster)
GamesAndCasino.com
Affiliate and Casino Operator Points of View
 
 
05:00 PM -=-=-=-=- Conference Adjourns
 
 
** SPECIAL EVENT **
New Frontier Hotel & Casino - Cheyenne Room
3120 Las Vegas Boulelvard South Las Vegas, NV

 
10:00 PM
to
Midnight
1ST Annual CASINO AFFILIATE CONVENTION

"FRAT PARTY" & MUD WRESTLING COMPETITION

Last 5 minutes in the ring with 5 female mud wrestlers and win a prize!

 
Tuesday - October 5, 2004
Through
Thursday - October 7, 2004
Las Vegas Convention Center
 
The Global Gaming Expo opens its exhibit hall at 1:00 PM on Tuesday, October 5th. We highly recommend that those staying for this event also register for the Global Gaming Expo, taking place October 5-7.

Please note this is a separate event but is recommended by the conference organizer.

FUTURE GAMING MARKETING CONFERENCES

MACAU - November 20-21, 2008

AMSTERDAM - April 15-16, 2010

MOSCOW - October 1-2, 2009

Questions?
Call USA +1 (212) 722-1744 ext 72
or e-Mail

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